Bill Dunphy – Managing Director
With five sites across the UK driven from its Wolverhampton HQ, Signs Now is one of the most recognised names in the sign and graphics market, drawing its blueprint for success from an established USA foundation laid back in the 1980’s.
Signs now were keen to migrate from their manual procedures to more automated processes. The objective was to utilise the Clarity CRM and Production elements to gain real-time visibility and control over their daily operations, driving bottom line profit.
“Clarity is a very useful system in terms of how it handles standard products and standard pricing. It also gives us accurate information about the margins we are making on our sales”.
Bill Dunphy, Signs Now MD, expresses how Clarity is delivering significant return on investment on administration, quoting and profit generation.
Signs Now are creating their own Clarity database master template which now makes it easier to maintain all the sites, including in the Bristol office, where Clarity went live in May 2010.